Introduction
Every serious Instagram page needs serious graphics. This client was looking for a few posts for his page. More below.
My Approach
There is no specific philosophy for this type of social media post. It is important that the design is clean, readable, and above all, attractive to the user.
Brand Identity Keywords
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Typography, color palette and iconography
The typography and colors used for the designs are related to what these designs show. Football style and visually appealing colors. For example, on first design red and white are used because they are recognizable for croatian national team.
Final Design
In the first design, everything seems logically arranged, but some details still set the design apart from the others. For example, in the background there is a faded image of a fan crowd while the player is on a white and red "cloud". In the second example, the quotation marks tell the user that it is a player's statement, and the keywords are highlighted in a striking color.